Free Gas Sound Good to You?!

Gasforfree.com, a new startup out of Cali, will pay you in petrol for allowing them to advertise their partners on your car. (Sorry Hummer owners, they don't accept your vehicles into their program for obvious reasons.) We’re talking about those sticker ads you’ve seen on buses and vans, usually for the next hot album to drop or something similarly youthful. Up until now people have been given cars to compensate them for being driving advertisements.

Free gas has just recently become a more viable payment, and these brokers of marketing material have certain vehicles they give preferential treatment to. Cars with a youthful appeal and those that have a whole lot of vertical real estate, such as the Sicon xB, are the prime candidates.

Gasforfree.com is completely inventive, brilliant, and insidious. They’re paying people with the one thing that is essential to getting their partner’s advertising in front of more eyes – GAS. Do ya think free gas might change people driving frequency?

Don’t think they're not going to be keeping an eye on your car and their ads, they have hired a firm to track the movements of their leased advertising space, in the name of protecting their partner’s brand image. Would it really hurt to be associated with mayhem? What if the white SUV in the OJ chase had an Oreo ad on it? Would people have stopped buying Oreos?
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Textbuyit Makes Bargain Hunting Obsolete

So there you are in the local Ma and Pa bookstore contemplating that literary purchase when think to yourself, ‘screw the local economy I want the cheapest price.’

Enter Amazon, the quintessential online bookseller and oh so much more. The mobile payment department, over there, launched on Tuesday Textbuyit. Phone texting is Amazon's newest way to help you give into your every whim, at discount prices of course.

Just text the title or other identifying features to 262966 or Amazon, seconds later you’re presented with options from different sellers at various prices; reply by texting 1, 2, or m (for more options).

When you’ve found the right item, at the right price, from the right place you simply text your email and zip code (only initially). One of Amazon’s computers then calls you to complete the purchase over the phone. No human interaction required (unless you answer the mailman when he rings the bell).

Betting that this will take purchases away from bookstores isn’t one I’d make, but as far as large electronics or heavy things, I could easily see city dwellers hitting this service up after probing the brick and mortar offerings.

Inevitably, Textbuyit will have some impact on brick and mortars, but getting shoppers to buy from a computer when the product is right in front of them would be quite the accomplishment.

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Models Lose Jobs to Holograms (now they'll really starve)

Target, Inc., not content with mere humans modeling their trendy inexpensive threads, has decided that their clothes will be better represented by high definition holographic projection. Maintaining their ultra-hip image Target's Nov. 6th and 7th fashion show at Grand Central Terminal will be be a fashion first, sort of. What will be new is this show will feature just 3D-virtual clothes that dance around and interact with each other(and no fashion models at all).

Kate Moss as a Holographic Model
This technology isn't new it just the application that is inventive. Musion Systems, Ltd., a UK company, has engineered the light show for Target. The show will be replayed every ten minutes for 12 hours straight. Thus democratizing the exclusivity of fashion shows while saving thousands and reaching millions over the two day event. Average show costs run upwards of $200,000, and last 15 minutes.

Musion filmed the models in the clothes then digitally removed the human parts (so I guess the models aren't done away with completely but I can't see them) and project the HD video images using an old world magic trick, a technique that used mirrors. Musion uses foil sheets instead of glass mirrors. This certainly makes things a bit less cumbersome.

Target, with this approach makes it easier for customers...sorry 'guests'...to envision themselves in these pieces. But it may have the reverse affect of creeping them out. Halloween is over guys headless models would have worked better last month.
..Via..Next

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